Evaluation Planning

    *To be effective, evaluation planning should be integrated with the program planning process.
    *Once the target audience and desired outcomes have been identified, an evaluation plan can be developed.

Key Questions

    *What is the purpose of the evaluation? (Possibilities include improving the program; documenting changes in knowledge or behavior; demonstrating an impact in the community.)
    *Who will use the evaluation and how will they use it?
    *What resources (time and money) are available to support the evaluation process?
    *What should be measured and how should it be measured? What data should be collected?
    *How should the data be analyzed and interpreted?
    *How should the information be reported and to whom?

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